Work With Me
I have limited time for consulting. If you are doing less than $100k/month in gross revenues, I probably can’t help you.
However, if you have a head of marketing already, and just need to level up your internal systems, analytics, and processes, then I may be able to help.
If you’re interested in working with me… here are my terms
1)) Consulting Rates:
- $250 USD per hour
2) Examples Of How I Can Help:
- Setup & Analyze & Training On Using A Growth Model: How do you currently decide what your quarterly focus is? Is it based on hard data and trends? If not, we’ll create a growth model together using my template. As a result, you’ll know exactly what your quarterly goals should be & strategic milestones based on your historical performance, resources available, and capabilities
- Improve Your Paid Acquisition Targets: Do really know what your ROAS & CAC targets should be based on? Did you simply calculate your ROAS based on the inverse of your contribution margin? Or maybe you don’t even know? We’ll discuss if you want to be profitable on Day 0, breakeven on Day 0/30/60/90/etc depending on your financial circumstances. We’ll then work together to get a working LTV model and analyze it together to determine how this translates into your channel CAC targets so you can be more aggressive. If we opt to do a pay-back-period approach, we’ll work together to establish “weekly guardrails” to minimize cash management risks
- Organizational Structure: Are you spending at least $20k/mo in paid acquisition? If so, it’s time to start thinking about creating an internal creative team. Do you have at least 5-10k in weekly visitors? We’ll figure out a way so you always have effective split tests running by establishing a testing team. Do you have at least 3000 active subscribers? We’ll create an internal retention team so someone is owning the “LTV” metric
- Growth Management: Do you have a system in place to run iterative experiments? Do you know the infrastructure in place so your team knows exactly what to focus on each quarter via the OKR framework? We’ll work together to work on this.
- Access To Tactical Expert Referrals: For the tactical experts, I can introduce you to FB Ad Buyers with $7-figures/mo in spend, former retention leads at Dollar Shave Club, attribution experts, and vetted agency partners.
3) Need my help?
Reach out at me@wilsonhung.com